Become Known For A Niche You Own: Why Legendary Writers Use Languaging To Design New & Different Categories

Most writers spend their entire careers thinking in the context of “better.”

Dear Friend, Subscriber, and fellow Category Pirate,

Standout writers are category designers.

And standout category designers are writers.

Peter Drucker is considered one of the greatest management “thinkers” of all time.

He is best known for being a distinguished teacher—first as Professor of Politics and Philosophy at Bennington College, then as Professor…

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