Category Pirates
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Tesla Superconsumers Are Making Millions—Because They Have An Information Advantage Wall St…
They don't call them "Teslanaires" for nothing.
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The Category Design Scorecard
What type of company are you?
Category Pirates
Feb 18
6
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Radical Generosity, Conscious Capital, And How The New Category of “Justice Deposits” Is Di…
#justicecapital
Category Pirates
Feb 10
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The Business Case For Becoming A Category Creator In 2021 (And Why Most People Ignore It)
Take Xerox, for example.
Category Pirates
Feb 4
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Lemonade Insurance: How Category Creators Talk, And Why They Sound So Different From The Co…
Do you hear that?
Category Pirates
Jan 28
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If You Don’t Want To See The World Differently, Don’t Subscribe To This Newsletter
Welcome to the pirate ship.
Category Pirates
Jan 20
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